Brand Ambassador

Description:

As a Brand Ambassador, you’ll play a key role in educating, advocating, and marketing a portfolio of high-end beverages across both On-Trade (bars, restaurants, hotels) and Off-Trade (retail, distributors). You’ll work closely with trade partners, bartenders, and key stakeholders to enhance visibility, boost distribution, and drive demand.

What You’ll Do:

✅ Trade Engagement & Advocacy: Build relationships with bar staff, retail managers, and distributors, ensuring products are front-of-mind and expertly served.

✅ Sales & Distribution Growth: Work with sales teams to increase placements, optimize performance, and achieve sales targets.

✅ Brand Education: Deliver tailored training sessions and immersive experiences that bring each product's heritage, craftsmanship, and unique qualities to life.

✅ Marketing & Activations: Plan and execute high-impact consumer events, tastings, and brand activations to drive awareness and engagement.

✅ Content & Social Media: Support brand visibility through digital content, social media campaigns, and influencer collaborations.

✅ Reporting & Strategy: Monitor trends, track competitor activity, and provide valuable insights to refine brand strategy.

What Our Clients Are Looking For:

✔ Industry Experience: 2-3+ years in brand ambassadorship, on-trade sales, hospitality, or a related field.

✔ Passion for Premium Beverages: Strong understanding of spirits, beer, and consumer trends.

✔ Sales & Relationship-Building Skills: Ability to influence, negotiate, and drive advocacy within trade environments.

✔ Marketing & Event Expertise: Experience in activations, training, and digital engagement is a plus.

✔ Strong Communication & Presentation Skills: Comfortable leading education sessions and engaging large audiences.

✔ Flexibility & Autonomy: Willingness to travel and work flexible hours, including evenings and weekends.

✔ Driving License: A full, clean driving license is required.