Description:
Leading transactional and strategic proposals for the TMT practice, together with the proposals team or Senior BD Manager, as appropriate.
- Producing high quality responses to win new business and generate tangible revenue.
- Ensuring qualification and scope exercises take place, developing value propositions, challenging stakeholders on approaches, coaching on presentations and leading client on-boarding plans.
- Provide direction on team formations; draft, create, review and edit content; ensure adherence to branding requirements; ensure adherence to pricing procedures.
- Develop high quality materials for use in proposals to convey region positioning, experience and sales messages to clients and targets. Ensure that this content is replicated in appropriate systems and all communication channels.
- Act as practice and sector ambassador for proposal to ensure understanding and compliance of the proposal process.
- Support the monitoring of panel appointments.
Develop, target and manage campaigns to promote our capabilities and thought leadership. These campaigns will be both UK and cross regional, and enable us to strengthen existing relationships and develop new client opportunities.
- Drafting integrated campaign plans using the full range of communication channels.
- Working alongside fee earners on the framing and development of content.
- Drafting and designing marketing content (e.g. both client and internal communications, email and web content).
- Working with the Digital marketing team for campaign roll-out online.
- Ensuring on and offline marketing collateral is compliant with visual identity guidelines, working in conjunction with digital marketing and PR executives, brand and design teams.
- Tracking ROI, and measuring and acting on feedback in relation to campaigns.
Developing business growth strategies and implementation plans that enable deeper client relationships, enhance client experience and drive top line revenue growth.
- Business Development responsibility for the Retail group and TMT sub-practices, working closely with the lead partners to support the implementation of the strategic priorities of the group to expand client relationships, target new clients.
- Assist with input into client development plans and internal reporting.
- Managing regular bespoke reporting to our clients and fulfilment of our relationship commitments.
- Coordinating client team calls and ensuring action points are progressed.
- Conducting research on sectors, organisations or individuals, liaising with the Intelligence and Insights team, and our library where necessary.
- Identifying opportunities for us to solicit feedback from our clients.
Working with our Marketing and Business Development teams you will work on the planning and implementation of high-impact client events, both in person and virtual.
- Qualifying proposals for new events in line with our strategic objectives and our wider event programme.
- Drafting invitations and creating bespoke target lists for each event.
- Organising all logistics (including Zoom set up where relevant) and work with Practice Support Executives to carry out the event.
- Sourcing client entertainment options and maximising hospitality opportunities through our ongoing sponsorships.
- Ensuring that we maximise the client engagement opportunities afforded by events and sponsorships.
- Managing webinars and editing content for follow-up circulation.
- Recording ROI in our CRM system following the event and ensuring leads are followed up on.
- Lead and develop high quality responses to leading legal directories for categories with the TMT group.
- Working with the Clients & Markets DBSE team to co-ordinate contributions and input into business development systems including InterAction, Creds Bank, proposals and CV databases for supporting initiatives such as events, our key client programme, proposals, experience statement compilation and legal directory submission.
- Updating website and intranet content with the DBSE team.
- Monitoring business development spend against budget and ensuring payment of invoices relating MBD activity.