Digital Marketing Executive

Description:

Renowned leader in the fashion industry, is currently seeking a talented and passionate Marketing Executive to join their team. The organisation is known for its extensive range of clothing and accessories under multiple popular brands.

You will play a crucial role in shaping the brand's image, driving sales, and maximizing customer engagement. If you are an innovative and results-driven professional with a solid background in marketing, along with an interest in fashion this is the perfect opportunity for you.

Responsibilities:

· Develop and execute creative marketing strategies to achieve the organisation's objectives and drive brand growth.

· Collaborate with cross-functional teams, including design, product, and sales, to ensure a cohesive and effective marketing approach.

· Analyse market trends, customer preferences, and competitor activities to identify opportunities and challenges.

· Create and manage content for various marketing channels, such as social media, email campaigns, and the company website.

· Organise and execute promotional events, product launches, and trade shows to increase brand awareness and customer engagement.

· Develop and maintain strong relationships with key stakeholders, such as influencers, media partners, and industry associations.

· Monitor and report on the effectiveness of marketing campaigns, adjusting strategies as needed to optimize results.

· Manage budgets and resources efficiently to achieve maximum ROI on marketing initiatives.

Requirements:

· Bachelor's degree in Marketing, Communications, Business, or a related field.

· Full Driving License is Essential

· Experience in a marketing role, preferably within the fashion or retail industry.

· Proven track record of developing and implementing successful marketing campaigns.

· Strong understanding of marketing analytics, with the ability to interpret data and make informed decisions.

· Excellent communication and interpersonal skills, with the ability to work effectively in a fast-paced, collaborative environment.

· Proficiency in digital marketing tools and platforms, such as Google Analytics, social media management, and email marketing software.

· Creative and innovative thinker with a strong attention to detail.