Digital Marketing Manager

Description:

Our client is a company that specializes in creating high-quality and innovative showering solutions. They have been in the industry for over 25 years and are a leader in the field. Their commitment to quality and customer satisfaction has helped them establish a strong presence in the market as they continue to innovate and evolve to meet the changing needs of their customers.

We are currently seeking a Digital Marketing Manager to drive brand awareness and deliver strategic business goals. The perfect candidate must be a creative and energetic person, comfortable with planning, communicating and implementing Digital Marketing Strategy across different platforms. Moreover, you will need to be data oriented, with a focus on producing actions and changes designed to drive demonstrable ROI.

Responsibilities:

• Develop and implement the digital marketing strategy.
• Oversee the company’s website.
• Manage the calendar of digital marketing campaigns, including web, SEO/SEM, e-mail and social media.
• Maintain the company’s communication in accordance with the brand.
• Manage social media content on all channels.
• Create a website traffic plan and set goals and KPIs to achieve.
• Handle and oversee the digital marketing budget.
• Monitor and analyze SEO and Google Analytics metrics and generate reports.
• Stay updated with industry and market trends.
• Manage relationships with third-party web and digital agencies.
• Collaborate with advertising and media experts to boost marketing outcomes when needed.
• Establish and supervise A/B testing protocols and procedures.

Requirements:

• 5+ years of similar job experience with demonstrated KPI-driven proficiency in Digital Marketing and eCommerce.
• Experience managing websites through CMS systems like Magento.
• Proficient in written and visual content creation, and familiar with various digital platforms, including Mailchimp, Google Analytics, Facebook Ads, Google Ads, and Hootsuite.
• Strong communication skills, able to create solid working relationships with stakeholders.

The ideal candidate should have a combination of strong organizational skills, attention to detail, a proactive attitude, and critical thinking abilities. These skills will enable the individual to effectively manage their workload, work collaboratively with others, and solve problems that arise within their role.