Digital Marketing Role

Description:

Dublin Bus is the largest public transport provider in Ireland. As a leading inclusive employer, we have a diverse team of over 3,600 people from over 71 different countries. Dublin Bus delivers a high-quality public transport service which meets the needs of the people, supports the economic growth of Dublin city and also meets our social and environmental aspirations which are representative of a progressive European capital city.

DoDublin is the original Dublin Hop on Hop off tour company. We've been entertaining visitors to our town since 1988. We're part of the fabric of Dublin City and we take great pride in delivering a real and authentic tour experience to all of our visitors, one steeped in history but one that also celebrates the city as she evolves.

Develop and monitor CRM and retargeting campaigns

• Monitor social media channels and online community management
• Knowledge of inbound marketing and developments in online communication channels
• Responsible for SEO for all DoDublin websites including dodublin.ie. and dublinsightseeing.ie
• Develop and monitor PPC campaigns

Third level qualification in Marketing / Digital Marketing

• Experience working in a similar role desirable
• Knowledge of digital marketing platforms
• Knowledge / experience of Microsoft suite
• Copyrighting skills for newsletters, website content and advertising material desirable
• Knowledge and understanding of inbound marketing / search engine optimisation / Google analytics and Google Ads desirable

Enviable level of job security

• Medical (GP) Scheme
• Paid Maternity Leave
• Career Development
• Subsidies Travel facilities
• Public Service Credit Union
• Employee Assistance Programme
• Education Support Scheme
• Sports and Social Clubs
• Excellent Pension scheme