Description:
We’re looking for an International Communications Associate to join the Coinbase Communications team. This role will work primarily on Coinbase’s product communications at international level, through proactive and reactive communications across both owned and earned channels. They will assist with the planning, execution and design of our international product communications strategy and media relations initiatives. This role will work cross-functionally across a team of internal stakeholders. PR + crypto equals a fast-paced work environment, and a successful candidate will demonstrate grace under fire, with an ability to deliver quality communications quickly under pressure.
What you’ll be doing (ie. job duties):
- Assist in implementing Coinbase’s international product communications strategy, partnering closely with your line manager, as well as functional teams globally including the product and marketing teams.
- Maintain an up-to-date stakeholder map for relevant media and influencers across international markets
- Monitor relevant media and influencers both directly and through local, in-country Strategic Communications agencies
- Provide weekly reports that capture all international product communications activities, including but not limited to: press interviews, podcasts, background conversations, panel discussions, conference keynotes.
- Assist in managing Strategic Communication agencies in countries throughout EMEA, APAC and LATAM to manage Coinbase’s reputation and drive company priorities through tailored, local strategies
- Identify visibility opportunities for senior product leadership which would positively impact on the perception of Coinbase and the crypto ecosystem among target audiences
- Prepare briefing documents in advance of media engagement and other external speaking opportunities
- Prepare owned channel content (Blog + Social) on relevant news and product launches
What we look for in you (ie. job requirements):
- 5+ years experience in a tech/fintech focused communications role, either in-house or in agency
- Professional proficiency in English (spoken and written)
- Experience in delivering product communications strategies and assisting in global launches
- An ability to distill complex information into brief, digestible jargon-free communications
- Results-oriented with experience in delivering in a fast-paced role
- Experience with media, particularly new media and familiarity with web3 channels outside of the US
- Extreme attention to detail and impeccable writing skills - essential in this role
- An ability to manage complex competing demands
- Familiarity with crypto, blockchain and web3
- Big picture, blue-sky thinking