Marketing Executive

Description:

We have an exciting opportunity for a Digital Marketing Executive to join FRS Recruitment Marketing Team. This role can be based remotely and is a full time role - initially on a 6 month contract.

As a Digital Marketing Executive, you will be responsible for developing and managing digital marketing campaigns for the business and creating a first-class experience for our candidates and clients.

The Role:
Digital Marketing

Utilising a range of techniques including paid search, SEO and PPC.
Development and execution of the social media strategy for the company.
Managing online brand and product campaigns to raise brand awareness.
Improving the usability, design, content and conversion of the company website
Provide monthly and quarterly reports, analysis, and interpretation of data on key metrics
Review new technologies and keep the company at the forefront of developments in digital marketing.

Design

Supporting the recruitment team with any Graphic Design requirements
Supporting internal communication campaigns (i.e. Internal newsletter, company team events etc)
Managing artwork to ensure that brand guidelines are adhered to throughout the company's materials.

Content

Development of a wide range of content forms including video, still imagery, animation etc.
Creation of a content marketing calendar to ensure regular content on the website throughout the year.
Writing Informative search engine optimised copy.
Targeting keywords set and basing articles and blogs around them.

The Candidate:
Relevant Marketing Degree or Digital Marketing Qualification is essential
3+ years relevant digital marketing experience.
A history of translating business goals into successful digital marketing campaigns
An ability to effectively communicate through a variety of technology platforms (webpages, emails, and social posting, etc…)
Experience planning, creating and executing marketing campaigns with Facebook, Adwords, Hubspot, MailChimp or another advanced email marketing platform
Strong creativity and design skills
Experience in the key areas of digital marketing (SEO, social media, content marketing, email marketing, PPC and SEM)
You know how to plan, create and implement content marketing strategies (and how to measure their effectiveness)
An interest in the Recruitment industry
The position will be based remotely.
Travel (national) may be required from time to time to attend on site meetings, relevant shows, events and our other offices.